Sport Management Polska - marketing sportowy, konsulting sportowy, sponsoring sportowy, pr sportowy.

Introduction SMP competitive advantages Philosophy and corporate values Projects References Media about us SMP Management Board Our history

Marketing

Introduction Marketing strategies Sponsoring programs Sport products advising Sponsorship rights and benefits valuation Sponsorship agreements Sport CSR programs Cities and regions promotion via sport Sport image creation Sport marketing budget allocation Sponsorship benefits supervision How to create sport products? Sponsors and business partners delivery Sponsorship programs auditing Researches of sponsorship programs' effectiveness Sports partner form monitoring and evaluation Marketing researches and analysis Naming rights Our sport marketing projects

Consulting

Introduction Football products and services Competences and competitive advantages Special benefits which customer can gain from working with SMP Our sport consulting projects

Management

Introduction Sponsors and business partners delivery Advising on terms and conditions of contracts Advising on terms and conditions of sponsorships agreements Athlete image management Publicity and media image Versatile representation Sport career management Our management projects

Introduction PR strategy creation and implementation Media Relations campaign creation and implementation Image management Media image creation Media services Media image auditing Media Relations auditing Media trainings Media reports Our PR projects

Events

Introduction Football Event 360^o Sport events management Press conferences organisation Integration programs Our events projects

Trainings

Introduction Sports marketing trainings Modern sports marketing and sponsoring training Sports sponsoring training Modern management of sports club training Lectures on international seminars and congresses Corporate trainings, seminars and lectures Media trainings Motivation trainings with sport celebrities Our trainings projects

Due to the dynamics of our activities and rapidity of news appearance, we present only selected posts in english, the rest of news will remain in polish.

30 November 2011
Unikalny projekt konsultingowo-szkoleniowy

Dla Zakładu Infrastruktury Sportowej w Krakowie zrealizowany został unikalny projekt konsultingowo-szkoleniowy.

Dwudniowe szkolenie zostało wzbogacone o szereg działań konsultingowo-doradczych odnoszących się do prowadzonych przez ZIS projektów.

W trakcie zajęć piętnastoosobowa grupa przedstawicieli ZIS na bieżąco przystosowywała i konfrontowała przedstawianą wiedzę z realizowanymi projektami i programami.

Zajęcia były prowadzone osobiście przez Prezesa SMP - Grzegorza Kitę.

Zakład Infrastruktury Sportowej jest gminną jednostką budżetową zarządzającą wieloma obiektami sportowymi w Krakowie. ZIS jest także organizatorem szeregu prestiżowych imprez sportowych takich jak Cracovia Maraton, Bieg Trzech Kopców czy imprez siatkarskich i kajakarskich.

Szkolenie zostało przeprowadzone wspólnie z Wszechnicą Uniwersytetu Jagielońskiego.

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SMP is the author of Polish Swimming promotional success. In years 2005-2008, the company was the sole representative of Polish Swimming Association in marketing actions. During this time SMP has also created two major sponsorship programs for Bioton SA and Telefonia Dialog SA.

On behalf of the Tauron Group, SMP in cooperation with research institute ARC Market and Opinion has developed a unique research methodology. It was realized at the worlds standard level and it was used for the selection, planning, analyzing and reporting the effectiveness of sponsorship activities.