Sport Management Polska - marketing sportowy, konsulting sportowy, sponsoring sportowy, pr sportowy.

Introduction SMP competitive advantages Philosophy and corporate values Projects References Media about us SMP Management Board Our history

Marketing

Introduction Marketing strategies Sponsoring programs Sport products advising Sponsorship rights and benefits valuation Sponsorship agreements Sport CSR programs Cities and regions promotion via sport Sport image creation Sport marketing budget allocation Sponsorship benefits supervision How to create sport products? Sponsors and business partners delivery Sponsorship programs auditing Researches of sponsorship programs' effectiveness Sports partner form monitoring and evaluation Marketing researches and analysis Naming rights Our sport marketing projects

Consulting

Introduction Football products and services Competences and competitive advantages Special benefits which customer can gain from working with SMP Our sport consulting projects

Management

Introduction Sponsors and business partners delivery Advising on terms and conditions of contracts Advising on terms and conditions of sponsorships agreements Athlete image management Publicity and media image Versatile representation Sport career management Our management projects

Introduction PR strategy creation and implementation Media Relations campaign creation and implementation Image management Media image creation Media services Media image auditing Media Relations auditing Media trainings Media reports Our PR projects

Events

Introduction Football Event 360^o Sport events management Press conferences organisation Integration programs Our events projects

Trainings

Introduction Sports marketing trainings Modern sports marketing and sponsoring training Sports sponsoring training Modern management of sports club training Lectures on international seminars and congresses Corporate trainings, seminars and lectures Media trainings Motivation trainings with sport celebrities Our trainings projects

Due to the dynamics of our activities and rapidity of news appearance, we present only selected posts in english, the rest of news will remain in polish.

8 May 2010
Rekordowa oglądalność KSW 13

Gala KSW 13 osiągnęła wielki sukces marketingowy. Według AGB Nielsen Media Research transmisja w Polsacie i Polsacie Sport zgromadziła przed ekranami telewizorów łącznie ponad 5 mln widzów.

Walki wieczoru z udziałem Mariusza Pudzianowskiego i Mameda Khalidova uzyskały ponad 60 procent udziału w rynku (łączny udział Polsatu i Polsatu Sport w paśmie wyniósł: 66,1% w grupie 16-49).

Cała Gala 13 KSW zgromadziła średnio 3,5 mln widzów przed ekranami Polsatu (37,2% udziału w rynku) oraz 0,9 mln widzów przed ekranami Polsatu Sport 9,2% udziału w rynku).

Polsat w trakcie emisji KSW 13 był absolutnym liderem rynku.

Inne liczby KSW 13:

81.233 osób obejrzało zapowiedź na YOUTUBE
5.380.000 widzów obejrzało transmisję telewizyjną na POLSACIE i POLSACIE SPORT
7.348 widzów obejrzało internetową transmisję na IPLA.TV
11.000 kibiców było obecnych w katowickim „SPODKU”
630.000 unikalnych użytkowników miało kontakt z akcją promocyjną na GADU-GADU
6.323.812 odsłon strony internetowej www.konfrontacja.com

***
Sport Management Polska jest oficjalnym przedstawicielem i brokerem reklamowym gali KSW 13.

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SMP is the author of Polish Swimming promotional success. In years 2005-2008, the company was the sole representative of Polish Swimming Association in marketing actions. During this time SMP has also created two major sponsorship programs for Bioton SA and Telefonia Dialog SA.

On behalf of the Tauron Group, SMP in cooperation with research institute ARC Market and Opinion has developed a unique research methodology. It was realized at the worlds standard level and it was used for the selection, planning, analyzing and reporting the effectiveness of sponsorship activities.