Sport Management
Sports marketing trainings
Sport Management Polska offers the possibility to organize training concerning sports marketing.

With extensive expertise, SMP enables to learn issues such as:
  • effective investment in sports advertising
  • the costs of medium advertising
  • a majority of sport as a tool for marketing
  • specific cooperation between the athlete and the sponsor
The offer of sports marketing training maximizes the benefits to sponsors and athletes, sports clubs and associations.

During the seminar you will learn:
  • why sport is an effective communication platform
  • how to effectively invest money in sports advertising
  • how to gain a competitive advantage in the industry by using "smart" sports tools
  • how much are the various advertising media in sports
  • how to create a secure sponsorship agreements
We also explain:
  • why volleyball is more popular than basketball and Robert Kubica is more famous than Artur Boruc
  • how to build a professional sports marketing strategy
  • why within sports sponsors you can meet companies representing almost all sectors of the economy

Examples of our trainings:
  • "Sports Marketing and Sponsoring" training
SMP is the author of Polish Swimming promotional success. In years 2005-2008, the company was the sole representative of Polish Swimming Association in marketing actions. During this time SMP has also created two major sponsorship programs for Bioton SA and Telefonia Dialog SA.
On behalf of the Tauron Group, SMP in cooperation with research institute ARC Market and Opinion has developed a unique research methodology. It was realized at the worlds standard level and it was used for the selection, planning, analyzing and reporting the effectiveness of sponsorship activities.
agencja marketingu sportowego, marketing sportowy agencje szkolenia katowice